Cradlepoint Offers Broad Packages, Subscription-Based Options

January 23, 2018

By Paula Bernier, Executive Editor, TMC

Cradlepoint has made a couple interesting announcements of late. The company says it is now offering SD-WAN via a subscription-based pricing model. And it has a new all-inclusive IoT-related cloud service package family.

The former involves new packaging providing customers with software and a wireless router via one-, three-, and five-year subscriptions. The packages include NetCloud edge routing, security, and cloud management features tailored to specific industries; endpoint hardware and integrated 4G LTE (News - Alert) modems; and round-the-clock live chat and phone support, as well as a knowledge base customers can access as needed.

“IT infrastructure is evolving from the buy-it-and-build-it approach, to consume-as-a-service”, said George Mulhern, Cradlepoint CEO. “Cradlepoint NetCloud Solution Packages acknowledge this trend and represent the next step in our Elastic Edge strategy for bringing the simplicity, elasticity, and economic advantages of software and cloud services to wireless wide-area networking—creating customer value across the entire lifecycle.”

The company announced this solution a week ago today at the National Retail Federation event in New York. It followed that up with the IoT packaging news at the IoT Evolution Expo conference in Orlando, Fla.

The new Internet of Things package includes software-defined perimeter technology, pervasive wireless connectivity, and cloud management.

“Everything we’re hearing from partners and industry experts warns about the risks of trading off manageability and security for a low price when it comes to buying an enterprise IoT solution,” said Todd Krautkremer, chief marketing officer at Cradlepoint. “We’ve bundled cloud management and advanced, software-defined security with every NetCloud Solution Package for IoT we sell, so customers don’t have to.”

Peter Dunn, consulting director at Orbcomm, added: “Cradlepoint’s cloud management and innovative software features, such as intelligent 4G LTE routing and automatic carrier selection, have made them the solution of choice for large IoT deployments within Fortune 500 customers. The new NetCloud Solution Packages and COR IBR200 router provide an even more compelling value while simplifying the buying process, accelerating deployment times, enhancing security and reducing cellular data plan costs — issues that have been real pain points, especially for more cost-sensitive customers.”

Edited by Mandi Nowitz