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TMCNet:  Software-defined wide area network (SD-WAN) market 2023-2027: A descriptive analysis of five forces model, market dynamics, and segmentation - Technavio

[January 18, 2023]

Software-defined wide area network (SD-WAN) market 2023-2027: A descriptive analysis of five forces model, market dynamics, and segmentation - Technavio

NEW YORK, Jan. 18, 2023 /PRNewswire/ -- According to Technavio, the global software-defined wide area network (SD-WAN) market size is estimated to grow by USD 11,208.29 million from 2022 to 2027. The market is expected to grow at a CAGR of 29.7% during the forecast period. Moreover, the growth momentum will accelerate. North America will account for 36% of the market's growth during the forecast period. 

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Global software-defined wide area network (SD-WAN) market - Five forces

The global software-defined wide area network (SD-WAN) market is fragmented, and the five forces analysis covers – 

  • Bargaining power of buyers 
  • The threat of new entrants
  • Threat of rivalry
  • Bargaining power of suppliers
  • Threat of substitutes
  • For interpretation of Porter's five forces model – buy the report!
Global software-defined wide area network (SD-WAN) market – Customer landscape

The report includes the market's adoption lifecycle, from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global software-defined wide area network (SD-WAN) market - Segmentation assessment

Segment overview

Technavio has segmented the market based on product (solutions and services) and end-user (service providers and enterprise customers). 

  • The solutions segment will grow at a significant rate during the forecast period. SD-WAN solutions are used for controlling connectivity, management, and services between data centers, remote offices, and cloud resources. In SD-WAN implementation, existing routers and switches or virtualized customer premises equipment (vCPE) can be used. These devices run software that manages policy, security, networking, and other management tasks. SD-WAN also has the capacity to handle various connection types as well as divide and protect the traffic moving via the WAN. These factors will boost the segment's growth during the forecast period.

Geography overview

Based on geography, the global software-defined wide area network (SD-WAN) market is segmented into North America, APAC, Europe, South America, and Middle East and Africa. The report provides actionable insights and estimates the contribution of all regions to the growth of the global software-defined wide area network (SD-WAN) market.

  • North America is estimated to account for 36% of the growth of the global market during the forecast period. The US and Canada dominate data center investments in the region owing to the rising demand for 5G-enabled IoT solutions, high connectivity and bandwidth, cool ambient temperature, low electricity tariffs, and a tax-friendly environment. Consumer and enterprise data traffic fuel the demand for data centers in the region owing to factors such as demand for IoT devices, rising investments in AI, implementation of autonomous technologies across enterprises, and growing investments in autonomous vehicles. In addition, IP traffic is growing at an exponential rate owing to the increasing mobile data consumption and high-bandwidth applications. These factors will drive the growth of the regional market in North America during the forecast period.

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Global software-defined wide area network (SD-WAN) market – Market dynamics

Key factor driving market growth

  • The rising demand for cloud solutions is driving market growth.
  • Enterprises and service providers are shifting their on-premise data center workloads to the cloud, which improves scalability, efficiency, and agility and reduces CAPEX and OPEX.
  • However, these enterprises have inadequate WAN capacity, which leads to issues in transition and results in network reliability issues, latency issues, and network congestion.
  • Cloud-based SD-WAN overcomes the above challenges. Hence, enterprises across various industries, such as banking, financial services, and insurance (BFSI), content and digital media, retail, and manufacturing, are implementing SD-WAN solutions.
  • Such factors will drive the market growth during the forecast period.

Leading trends influencing the market 

  • Extended partnerships, mergers, and acquisitions are key trends in the market.
  • Major vendors are focusing on product portfolio enhancements to increase their market share, which is leading to consolidation in the global SD-WAN market.
  • Partnerships between service providers and vendors will also contribute to the growth of SD-WAN solutions among SMEs.
  • Major vendors are expected to enhance their SD-WAN solutions with new security features, collaborations with cloud solutions providers, and partnerships with managed service providers.
  • These factors will support the market growth during the forecast period.

Major challenges hindering market growth

  • Lack of technical skills is challenging market growth.
  • Most IT personnel have command over traditional and fundamental technologies in network infrastructures. However, finding technical staff that is proficient in multiple technical domains is a challenge for enterprises.
  • Technical professionals should also have knowledge of software troubleshooting and management. Hence, vendors are offering courses to overcome this challenge, which is time-consuming.
  • These factors will hamper the market growth during the forecast period.

Drivers, trends, and challenges have an impact on market dynamics, which can impact businesses. Find more insights in a sample report!

What are the key data covered in this software-defined wide area network (SD-WAN) market report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the software-defined wide area network (SD-WAN) market between 2023 and 2027
  • Precise estimation of the size of the software-defined wide area network (SD-WAN) market and its contribution to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the software-defined wide area network (SD-WAN) market across North America, APAC, Europe, South America, and Middle East and Africa
  • A thorough analysis of the market's competitive landscape and detailed information about vendors
  • Comprehensive analysis of factors that will challenge the growth of software-defined wide area network (SD-WAN) market vendors

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Software-defined Wide Area Network (SD-WAN) Market Scope

Report Coverage

Details

Page number

163

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 29.7%

Market growth 2023-2027

USD 11,208.29 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

28.9

Regional analysis

North America, APAC, Europe, South America, and Middle East and Africa

Performing market contribution

North America at 36%

Key countries

US, China, Japan, UK, and Germany

Competitive landscape

Leading vendors, market positioning of vendors, competitive strategies, and industry risks

Key companies profiled

Aryaka Networks Inc., Bigleaf Networks Inc., Cato Networks Ltd., Cisco Systems Inc., Citrix Systems Inc., FatPipe Networks Inc., Flexiware Solutions., Forcepoint LLC, Fortinet Inc., Hewlett Packard Enterprise Co., Huawei Technologies Co. Ltd., Juniper Networks Inc., Lumen Technologies Inc., Nokia Corp., Oracle Corp., Palo Alto Networks Inc., Riverbed Technology Inc., Untangle Inc., Versa Networks Inc., and VMware Inc.

Market dynamics

Parent market analysis, market growth inducers and obstacles, fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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Table of contents

1 Executive Summary

  • 1.1 Market overview 
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by End-user
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem 
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition 
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis 
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
  • 3.4 Market outlook: Forecast for 2022-2027 
    • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
    • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
    • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
    • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

  • 4.1 Global software-defined wide area network (SD-WAN) market 2017 - 2021 
    • Exhibit 18: Historic Market Size – Data Table on Global software-defined wide area network (SD-WAN) market 2017 - 2021 ($ million)
  • 4.2 Product Segment Analysis 2017 - 2021 
    • Exhibit 19: Historic Market Size – Product Segment 2017 - 2021 ($ million)
  • 4.3 End-user Segment Analysis 2017 - 2021 
    • Exhibit 20: Historic Market Size – End-user Segment 2017 - 2021 ($ million)
  • 4.4 Geography Segment Analysis 2017 - 2021 
    • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
  • 4.5 Country Segment Analysis 2017 - 2021 
    • Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

5 Five Forces Analysis

  • 5.1 Five forces summary 
    • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
  • 5.2 Bargaining power of buyers 
    • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
  • 5.3 Bargaining power of suppliers 
    • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
  • 5.4 Threat of new entrants 
    • Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
  • 5.5 Threat of substitutes 
    • Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
  • 5.6 Threat of rivalry 
    • Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
  • 5.7 Market condition 
    • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Product

  • 6.1 Market segments 
    • Exhibit 30: Chart on Product - Market share 2022-2027 (%)
    • Exhibit 31: Data Table on Product - Market share 2022-2027 (%)
  • 6.2 Comparison by Product 
    • Exhibit 32: Chart on Comparison by Product
    • Exhibit 33: Data Table on Comparison by Product
  • 6.3 Solutions - Market size and forecast 2022-2027
    • Exhibit 34: Chart on Solutions - Market size and forecast 2022-2027 ($ million)
    • Exhibit 35: Data Table on Solutions - Market size and forecast 2022-2027 ($ million)
    • Exhibit 36: Chart on Solutions - Year-over-year growth 2022-2027 (%)
    • Exhibit 37: Data Table on Solutions - Year-over-year growth 2022-2027 (%)
  • 6.4 Services - Market size and forecast 2022-2027
    • Exhibit 38: Chart on Services - Market size and forecast 2022-2027 ($ million)
    • Exhibit 39: Data Table on Services - Market size and forecast 2022-2027 ($ million)
    • Exhibit 40: Chart on Services - Year-over-year growth 2022-2027 (%)
    • Exhibit 41: Data Table on Services - Year-over-year growth 2022-2027 (%)
  • 6.5 Market opportunity by Product 
    • Exhibit 42: Market opportunity by Product ($ million)

7 Market Segmentation by End-user

  • 7.1 Market segments 
    • Exhibit 43: Chart on End-user - Market share 2022-2027 (%)
    • Exhibit 44: Data Table on End-user - Market share 2022-2027 (%)
  • 7.2 Comparison by End-user 
    • Exhibit 45: Chart on Comparison by End-user
    • Exhibit 46: Data Table on Comparison by End-user
  • 7.3 Service providers - Market size and forecast 2022-2027
    • Exhibit 47: Chart on Service providers - Market size and forecast 2022-2027 ($ million)
    • Exhibit 48: Data Table on Service providers - Market size and forecast 2022-2027 ($ million)
    • Exhibit 49: Chart on Service providers - Year-over-year growth 2022-2027 (%)
    • Exhibit 50: Data Table on Service providers - Year-over-year growth 2022-2027 (%)
  • 7.4 Enterprise customers - Market size and forecast 2022-2027
    • Exhibit 51: Chart on Enterprise customers - Market size and forecast 2022-2027 ($ million)
    • Exhibit 52: Data Table on Enterprise customers - Market size and forecast 2022-2027 ($ million)
    • Exhibit 53: Chart on Enterprise customers - Year-over-year growth 2022-2027 (%)
    • Exhibit 54: Data Table on Enterprise customers - Year-over-year growth 2022-2027 (%)
  • 7.5 Market opportunity by End-user 
    • Exhibit 55: Market opportunity by End-user ($ million)

8 Customer Landscape

  • 8.1 Customer landscape overview 
    • Exhibit 56: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

  • 9.1 Geographic segmentation 
    • Exhibit 57: Chart on Market share by geography 2022-2027 (%)
    • Exhibit 58: Data Table on Market share by geography 2022-2027 (%)
  • 9.2 Geographic comparison 
    • Exhibit 59: Chart on Geographic comparison
    • Exhibit 60: Data Table on Geographic comparison
  • 9.3 North America - Market size and forecast 2022-2027
    • Exhibit 61: Chart on North America - Market size and forecast 2022-2027 ($ million)
    • Exhibit 62: Data Table on North America - Market size and forecast 2022-2027 ($ million)
    • Exhibit 63: Chart on North America - Year-over-year growth 2022-2027 (%)
    • Exhibit 64: Data Table on North America - Year-over-year growth 2022-2027 (%)
  • 9.4 APAC - Market size and forecast 2022-2027
    • Exhibit 65: Chart on APAC - Market size and forecast 2022-2027 ($ million)
    • Exhibit 66: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
    • Exhibit 67: Chart on APAC - Year-over-year growth 2022-2027 (%)
    • Exhibit 68: Data Table on APAC - Year-over-year growth 2022-2027 (%)
  • 9.5 Europe - Market size and forecast 2022-2027
    • Exhibit 69: Chart on Europe - Market size and forecast 2022-2027 ($ million)
    • Exhibit 70: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
    • Exhibit 71: Chart on Europe - Year-over-year growth 2022-2027 (%)
    • Exhibit 72: Data Table on Europe - Year-over-year growth 2022-2027 (%)
  • 9.6 South America - Market size and forecast 2022-2027
    • Exhibit 73: Chart on South America - Market size and forecast 2022-2027 ($ million)
    • Exhibit 74: Data Table on South America - Market size and forecast 2022-2027 ($ million)
    • Exhibit 75: Chart on South America - Year-over-year growth 2022-2027 (%)
    • Exhibit 76: Data Table on South America - Year-over-year growth 2022-2027 (%)
  • 9.7 Middle East and Africa - Market size and forecast 2022-2027 
    • Exhibit 77: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
    • Exhibit 78: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
    • Exhibit 79: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • Exhibit 80: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
  • 9.8 US - Market size and forecast 2022-2027
    • Exhibit 81: Chart on US - Market size and forecast 2022-2027 ($ million)
    • Exhibit 82: Data Table on US - Market size and forecast 2022-2027 ($ million)
    • Exhibit 83: Chart on US - Year-over-year growth 2022-2027 (%)
    • Exhibit 84: Data Table on US - Year-over-year growth 2022-2027 (%)
  • 9.9 China - Market size and forecast 2022-2027
    • Exhibit 85: Chart on China - Market size and forecast 2022-2027 ($ million)
    • Exhibit 86: Data Table on China - Market size and forecast 2022-2027 ($ million)
    • Exhibit 87: Chart on China - Year-over-year growth 2022-2027 (%)
    • Exhibit 88: Data Table on China - Year-over-year growth 2022-2027 (%)
  • 9.10 Japan - Market size and forecast 2022-2027
    • Exhibit 89: Chart on Japan - Market size and forecast 2022-2027 ($ million)
    • Exhibit 90: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
    • Exhibit 91: Chart on Japan - Year-over-year growth 2022-2027 (%)
    • Exhibit 92: Data Table on Japan - Year-over-year growth 2022-2027 (%)
  • 9.11 UK - Market size and forecast 2022-2027
    • Exhibit 93: Chart on UK - Market size and forecast 2022-2027 ($ million)
    • Exhibit 94: Data Table on UK - Market size and forecast 2022-2027 ($ million)
    • Exhibit 95: Chart on UK - Year-over-year growth 2022-2027 (%)
    • Exhibit 96: Data Table on UK - Year-over-year growth 2022-2027 (%)
  • 9.12 Germany - Market size and forecast 2022-2027
    • Exhibit 97: Chart on Germany - Market size and forecast 2022-2027 ($ million)
    • Exhibit 98: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
    • Exhibit 99: Chart on Germany - Year-over-year growth 2022-2027 (%)
    • Exhibit 100: Data Table on Germany - Year-over-year growth 2022-2027 (%)
  • 9.13 Market opportunity by geography 
    • Exhibit 101: Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

  • 10.1 Market drivers
  • 10.2 Market challenges
  • 10.3 Impact of drivers and challenges 
    • Exhibit 102: Impact of drivers and challenges in 2022 and 2027
  • 10.4 Market trends

11 Vendor Landscape

  • 11.1 Overview
  • 11.2 Vendor landscape 
    • Exhibit 103: Overview on Criticality of inputs and Factors of differentiation
  • 11.3 Landscape disruption 
    • Exhibit 104: Overview on factors of disruption
  • 11.4 Industry risks 
    • Exhibit 105: Impact of key risks on business

12 Vendor Analysis

  • 12.1 Vendors covered 
    • Exhibit 106: Vendors covered
  • 12.2 Market positioning of vendors 
    • Exhibit 107: Matrix on vendor position and classification
  • 12.3 Aryaka Networks Inc. 
    • Exhibit 108: Aryaka Networks Inc. - Overview
    • Exhibit 109: Aryaka Networks Inc. - Product / Service
    • Exhibit 110: Aryaka Networks Inc. - Key news
    • Exhibit 111: Aryaka Networks Inc. - Key offerings
  • 12.4 Bigleaf Networks Inc. 
    • Exhibit 112: Bigleaf Networks Inc. - Overview
    • Exhibit 113: Bigleaf Networks Inc. - Product / Service
    • Exhibit 114: Bigleaf Networks Inc. - Key offerings
  • 12.5 Cato Networks Ltd. 
    • Exhibit 115: Cato Networks Ltd. - Overview
    • Exhibit 116: Cato Networks Ltd. - Product / Service
    • Exhibit 117: Cato Networks Ltd. - Key offerings
  • 12.6 Cisco Systems Inc. 
    • Exhibit 118: Cisco Systems Inc. - Overview
    • Exhibit 119: Cisco Systems Inc. - Business segments
    • Exhibit 120: Cisco Systems Inc. - Key news
    • Exhibit 121: Cisco Systems Inc. - Key offerings
    • Exhibit 122: Cisco Systems Inc. - Segment focus
  • 12.7 Citrix Systems Inc. 
    • Exhibit 123: Citrix Systems Inc. - Overview
    • Exhibit 124: Citrix Systems Inc. - Product / Service
    • Exhibit 125: Citrix Systems Inc. - Key news
    • Exhibit 126: Citrix Systems Inc. - Key offerings
  • 12.8 FatPipe Networks Inc. 
    • Exhibit 127: FatPipe Networks Inc. - Overview
    • Exhibit 128: FatPipe Networks Inc. - Product / Service
    • Exhibit 129: FatPipe Networks Inc. - Key offerings
  • 12.9 Forcepoint LLC 
    • Exhibit 130: Forcepoint LLC - Overview
    • Exhibit 131: Forcepoint LLC - Product / Service
    • Exhibit 132: Forcepoint LLC - Key offerings
  • 12.10 Fortinet Inc. 
    • Exhibit 133: Fortinet Inc. - Overview
    • Exhibit 134: Fortinet Inc. - Product / Service
    • Exhibit 135: Fortinet Inc. - Key offerings
  • 12.11 Huawei Technologies Co. Ltd. 
    • Exhibit 136: Huawei Technologies Co. Ltd. - Overview
    • Exhibit 137: Huawei Technologies Co. Ltd. - Business segments
    • Exhibit 138: Huawei Technologies Co. Ltd. - Key news
    • Exhibit 139: Huawei Technologies Co. Ltd. - Key offerings
    • Exhibit 140: Huawei Technologies Co. Ltd. - Segment focus
  • 12.12 Juniper Networks Inc. 
    • Exhibit 141: Juniper Networks Inc. - Overview
    • Exhibit 142: Juniper Networks Inc. - Product / Service
    • Exhibit 143: Juniper Networks Inc. - Key offerings
  • 12.13 Nokia Corp. 
    • Exhibit 144: Nokia Corp. - Overview
    • Exhibit 145: Nokia Corp. - Business segments
    • Exhibit 146: Nokia Corp. - Key offerings
    • Exhibit 147: Nokia Corp. - Segment focus
  • 12.14 Oracle Corp. 
    • Exhibit 148: Oracle Corp. - Overview
    • Exhibit 149: Oracle Corp. - Business segments
    • Exhibit 150: Oracle Corp. - Key news
    • Exhibit 151: Oracle Corp. - Key offerings
    • Exhibit 152: Oracle Corp. - Segment focus
  • 12.15 Palo Alto Networks Inc. 
    • Exhibit 153: Palo Alto Networks Inc. - Overview
    • Exhibit 154: Palo Alto Networks Inc. - Product / Service
    • Exhibit 155: Palo Alto Networks Inc. - Key news
    • Exhibit 156: Palo Alto Networks Inc. - Key offerings
  • 12.16 Riverbed Technology Inc. 
    • Exhibit 157: Riverbed Technology Inc. - Overview
    • Exhibit 158: Riverbed Technology Inc. - Product / Service
    • Exhibit 159: Riverbed Technology Inc. - Key offerings
  • 12.17 Untangle Inc. 
    • Exhibit 160: Untangle Inc. - Overview
    • Exhibit 161: Untangle Inc. - Product / Service
    • Exhibit 162: Untangle Inc. - Key offerings

13 Appendix

  • 13.1 Scope of the report
  • 13.2 Inclusions and exclusions checklist 
    • Exhibit 163: Inclusions checklist
    • Exhibit 164: Exclusions checklist
  • 13.3 Currency conversion rates for US$ 
    • Exhibit 165: Currency conversion rates for US$
  • 13.4 Research methodology 
    • Exhibit 166: Research methodology
    • Exhibit 167: Validation techniques employed for market sizing
    • Exhibit 168: Information sources
  • 13.5 List of abbreviations 
    • Exhibit 169: List of abbreviations
About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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Email: [email protected]
Website: www.technavio.com/

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